THE
GEORGE
THE
GEORGE
With the grand opening of THE GEORGE, Tel Aviv’s exclusive hotel and member club, and in celebration of the FRIENDS OF GEORGE jazz hall nestled within the compound, we were delighted to be invited to explore archives and rediscover the captivating story of the global and local jazz scene, key figures, the city’s legendary establishments, cafes, bars, and unforgettable moments.
As we delve into the past, seamlessly connecting it to the present concerts happening weekly at the jazz hall, we present an ongoing collection of 120 posters and postcards, offering a window into the different decades of Tel Aviv’s cultural evolution.
With the grand opening of THE GEORGE, Tel Aviv’s exclusive hotel and member club, and in celebration of the FRIENDS OF GEORGE jazz hall nestled within the compound, we were delighted to be invited to explore archives and rediscover the captivating story of the global and local jazz scene, key figures, the city’s legendary establishments, cafes, bars, and unforgettable moments.
As we delve into the past, seamlessly connecting it to the present concerts happening weekly at the jazz hall, we present an ongoing collection of 120 posters and postcards, offering a window into the different decades of Tel Aviv’s cultural evolution.
Displayed in the main elevator hall of the lobby, these artifacts invite guests on a journey through time, immersing themselves in the rich tapestry of our city’s heritage, with each piece telling a story of creativity and community.
Throughout the year, we had the privilege of designing the visual identity for the Jazz Hall’s concerts, parties, and events. The work culminated in a printed magazine showcasing the poster series, event photography, and handwritten setlists from the perfoming artists — a tribute to a vibrant year of music and design.
Displayed in the main elevator hall of the lobby, these artifacts invite guests on a journey through time, immersing themselves in the rich tapestry of our city’s heritage, with each piece telling a story of creativity and community.
Throughout the year, we had the privilege of designing the visual identity for the Jazz Hall’s concerts, parties, and events. The work culminated in a printed magazine showcasing the poster series, event photography, and handwritten setlists from the perfoming artists — a tribute to a vibrant year of music and design.

